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Selling the Couch

Selling the Couch is the podcast for mental health private practitioners who want to grow their income and impact in/ beyond the therapy room. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best advice for other practitioners, their daily habits, etc.) as well as the world's top business, marketing, and social media experts to help you become a better business owner. What you get are bite sized, practical and no nonsense tips and advice to guide your private practice and entrepreneurial journey.
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Now displaying: November, 2019
216: [ENCORE] How to Build an Authentic Brand Around Your Therapy Practice 0
Nov 26, 2019

Welcome!

Can you build a private pay counseling private practice in this day and age?

That is the question that therapist and business coach Keri Nola and I explore in Session 4 of the Selling the Couch podcast.   

www.sellingthecouch.com/session216

 

 

215: [ENCORE] How to Build an Authentic Brand Around Your Therapy Practice 0
Nov 21, 2019

Today’s guest is Dr. Joy Harden Bradford, a psychologist in private practice in Decatur, GA. She is the creator of the website, blog, and podcast, Therapy for Black Girls. Her practice mainly focuses on African-American women who have gone through breakups. Dr. Joy and I are discussing how she has built this therapy and brand, and how she developed it while staying authentic and true to herself and her calling.

www.sellingthecouch.com/session215

 

214: [ENCORE] How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients 0
Nov 14, 2019

Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your ideal clients. Today’s show dives into the practical steps you can take to accomplish these important goals.

Keri Nola is a dear friend who has been on the show before. Keri has branched out of her psychotherapy background to mentor, awaken, and support healers of all kinds through her newly established practice in San Diego. She has a lot of answers to the questions we might ask about attracting ideal clients. She explains why it’s best to focus on the ideal client, how to find those ideal clients, and why those ideal clients need the services you offer.

This will be the final episode of 2018, as I take some time to focus on my new responsibility as a father and enjoy the holidays with my family. I hope you’ll plan to join us for more great conversations in 2019!

You can read the full show notes at www.sellingthecouch.com/session214

 

213: [ENCORE] My Struggles with Chasing the Shiny Objects in Business 0
Nov 7, 2019

Today’s podcast is a solo episode about My Struggle with Chasing the Shiny Objects in Business. I’ve experienced this struggle as I’ve built STC and gone through the challenges of entrepreneurship. My desire is to encourage all of you by being transparent about this issue.

You can read the full show notes at www.sellingthecouch.com/session213

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