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Selling the Couch with Melvin Varghese, Ph.D.

Selling the Couch is the podcast for aspiring and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best advice for other practitioners, their daily habits, etc.) as well as the world's top business, marketing, and social media experts to help you become a better business owner. What you get are bite sized, practical and no nonsense tips and advice to guide your private practice and entrepreneurial journey.
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Selling the Couch with Melvin Varghese, Ph.D.
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Now displaying: February, 2020
Feb 27, 2020

As STC has grown, I’ve been wanting to address this topic of getting on other podcasts as a guest. In a typical week, I receive several requests from people wanting to be a guest on STC.  There are several reasons why I cannot accept every one of those requests, and there are things to consider in remaining authentic while seeking podcast appearances. In this solo episode, we discuss some tips to follow if you want to increase your exposure by appearing on podcasts.

www.sellingthecouch.com/session229

 

 

Feb 20, 2020

Today’s conversation focuses on an interesting topic. We’ve often discussed the nuances of a private pay practice, but today we are going deeper. Is it possible to build a successful private pay group practice in an area where most other clinicians take insurance? Join us as we explore this question together.

Deborah Duley has a practice in Maryland, which she manages remotely from her new home in Atlanta. Deborah has learned a lot along the journey in which she began as a solo practitioner in a private pay practice in 2013. She then went to a group practice where she niched down to work with women and girls. Deborah shares some of the mistakes made and lessons learned, her biggest fear in the transition from solo to group practice, and whether certain niches are better suited for private pay. She tells us how she focuses on self-care to combat the unique stressors of being a group practice owner.

www.sellingthecouch.com/session228

 

 

Feb 13, 2020

Today’s show covers an interesting topic that has come up in the STC community. We discuss multiple income streams frequently, but what is the best way to put those in place? Do I need to build my therapy practice before I launch a second income stream? Let’s answer these questions and more with today’s guest.

Annie Schuessler lives in the San Francisco Bay area. She’s been in private practice for 20 years, and she’s mentored other therapists for 10 years. She has insights learned along the way in her journey, and she’s here to share those secrets with us. We’ll discuss why it’s important to have additional income streams as a clinician, and Annie shares the three minimum steps to take before launching into other income streams. Join us for more from Annie!

www.sellingthecouch.com/session227

Feb 6, 2020

Today’s topic is one that puzzles many clinicians and leaves us feeling uncomfortable. We’ve approached setting fees on past episodes, but today we are diving deeper into setting fees that ensure our profitability. How do we make sure our business is growing, thriving, and allowing for future expansion? Join us as we learn more with today’s guest.

Reina Lombardi is an art therapist based in Florida. She has a wealth of experience and knowledge about debt, building a business, and setting fees. Reina understands the many challenges in owning a private practice, and she knows that we need to be profitable. I hope our conversation gives you a practical perspective on using objective data, and not emotions, to figure out where your numbers should be.

www.sellingthecouch.com/session226

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