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Selling the Couch with Melvin Varghese, Ph.D.

Selling the Couch is the podcast for aspiring and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best advice for other practitioners, their daily habits, etc.) as well as the world's top business, marketing, and social media experts to help you become a better business owner. What you get are bite sized, practical and no nonsense tips and advice to guide your private practice and entrepreneurial journey.
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Selling the Couch with Melvin Varghese, Ph.D.
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Now displaying: April, 2020
Apr 30, 2020

It’s a challenge to open up and be vulnerable about what you’ve learned along your journey. Often, it’s that authenticity that is most effective in helping others learn from what YOU have learned. Today’s guest is an example of openness and vulnerability.

Katie Leikam, LCSW, has a private practice in Decatur, GA. She is sharing with transparency about how she went from zero clients after the first four months to a thriving $100,000 practice. There is wisdom to be found in Katie’s experience, in the difficulties of building a business and the struggle to get the results you want. Katie opens up today about why and how she opened her private practice--even to zero clients, what she learned, and how she maintained a positive mindset. She also talks about the unique marketing strategies she has used to build relationships along the path to building her practice.

You can read the full show notes at: Session184

Apr 23, 2020
Welcome to a solo episode about a very important topic: Focusing on Your ONE Thing. This episode is an outgrowth of one of my personal goals for 2017, which is to read one business-related book per month. I’ve already read a book that has impacted me greatly and changed the way I approach my business. The book is The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan. The book hones in on the principle that successful businesses with innovative products and services focus on one project at a time, instead of going in many different directions at once.
Learn how these principles can positively impact your business. Join me!
 
You can read the full show notes at www.sellingthecouch.com/session108
Apr 16, 2020

This episode features . . . .you! Nineteen of our listeners took the time to record their tips for getting referrals, which just happens to be the most-asked question for clinicians. This episode is bittersweet for me because it’s the last one of this season. I’m taking some time off to focus on being a husband and daddy and to take some much-needed time for self-care. But before I say goodbye, for now, let’s listen to these great ideas for getting those coveted referrals!

You can read the full show notes at: Session190

Apr 9, 2020

Today’s topic is one that puzzles many clinicians and leaves us feeling uncomfortable. We’ve approached setting fees on past episodes, but today we are diving deeper into setting fees that ensure our profitability. How do we make sure our business is growing, thriving, and allowing for future expansion? Join us as we learn more with today’s guest.

Reina Lombardi is an art therapist based in Florida. She has a wealth of experience and knowledge about debt, building a business, and setting fees. Reina understands the many challenges in owning a private practice, and she knows that we need to be profitable. I hope our conversation gives you a practical perspective on using objective data, and not emotions, to figure out where your numbers should be.

 

Apr 2, 2020

I’m excited to share with you my conversation with Amy Van Slambrook, who is a clinician in Florida and a member of the STC community. We are talking about how she’s accomplishing good in the world that is much bigger than private practice. She shares her journey, some lessons learned, the intention behind her website design, and how she narrowed down the niches she wanted to reach. Amy tells us about the supplemental service of email sessions that she offers her clients, along with the pros and cons of providing an unconventional counseling service. Our conversation also includes the wide range of counseling, coaching, and consulting services that are part of private practice, and how to separate those services. Join us!

www.sellingthecouch.com/session145

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