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Selling the Couch with Melvin Varghese, Ph.D.

Selling the Couch is the podcast for aspiring and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best advice for other practitioners, their daily habits, etc.) as well as the world's top business, marketing, and social media experts to help you become a better business owner. What you get are bite sized, practical and no nonsense tips and advice to guide your private practice and entrepreneurial journey.
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Selling the Couch with Melvin Varghese, Ph.D.
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Now displaying: May, 2020
May 28, 2020

The concept of using telemedicine for mental health clinicians has become very relevant due to the coronavirus pandemic. Unfortunately, meeting clients this way is something that is not just temporary; clinicians need to make this transition and set themselves up for successful telemedicine for the future.

Roy Huggins has been at the forefront of telemedicine and how to do it ethically. In today’s show, he’ll share practical measures to take, like setting up your computer and tablet. He’ll also share tips around the expectations of telemedicine mental health and how to reframe those expectations for our new normal.

www.sellingthecouch.com/session242

May 21, 2020

As clinicians, we occupy a unique role as we hold space for the grief of our clients while still navigating our own grief and disappointment in a time like this pandemic crisis. These times make us think differently about how we serve our clients, which makes today’s show about text-based therapy very relevant. Can it be used in an ethical and effective way?

Bill Hudenko is a professor at Dartmouth College in the Department of Psychological and Brain Sciences. He also teaches at Dartmouth’s School of Medicine and is the CEO of Trusst Health, a company that developed an app called Trusst. The app came about as the result of research Bill conducted at Dartmouth about the efficacy of text-based therapy and whether it can work well for certain populations. Our conversation brings fascinating knowledge and insight as we cover a range of topics. Bill explains his research, how the Trusst app works, and what the benefits are to using this medium.

www.sellingthecouch.com/session241

 

 

May 14, 2020

Even though today’s topic is very specific, it’s one that applies to many clinicians. We are discussing the unique situation of restarting a private practice after a military deployment. We include many helpful tips if you find yourself in that situation, or if your niche involves working with the military population.

Chad Welch has a private practice outside St. Louis. He has an amazing story of deployment to the Middle East until July of last year and then restarting his private practice just one month later. We take a deep dive into his mindset about the valuable lessons he’s learned during his military service, as well as the special nuances to working with members of the military. Chad shares how he serves the military community with his practice regarding marketing, referrals, additional training, and the huge need that exists in this population.

www.sellingthecouch.com/session240

 

May 7, 2020

Today’s show is about search engine optimization (SEO), an essential aspect of your private practice website. The truth is that you can have the most beautifully designed website on the planet, but it won’t help your practice if it doesn’t attract people. If you’re confused about trying to navigate the world of SEO, then this is the show you don’t want to miss!

Dr. Maelisa Hall is a licensed psychologist and digital marketing expert. She’s here to break down the intimidating world of SEO with language that’s easy to understand. She covers her three foundational tips and the things we need to do to beef up our website content to make sure our website has what it takes to attract those ideal clients.

www.sellingthecouch.com/session239

 

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