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Selling the Couch

Selling the Couch is the podcast for mental health private practitioners who want to grow their income and impact in/ beyond the therapy room. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best advice for other practitioners, their daily habits, etc.) as well as the world's top business, marketing, and social media experts to help you become a better business owner. What you get are bite sized, practical and no nonsense tips and advice to guide your private practice and entrepreneurial journey.
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Selling the Couch
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Mar 15, 2018

What are the essential elements in creating a successful private practice? We all know the list of things to consider and plan goes on and on and on! Everywhere we turn, there are new challenges to meet and new details to handle. Today’s show features a clinician who has navigated this journey, faced the ups and downs, and created a beautiful practice that focuses on relationships.

Shirani M. Pathak, LCSW, practices in the Bay area of the Silicon Valley of California. She has created a successful private practice that focuses on helping women who struggle in relationships. We discuss how she intentionally chose the phrasing on her website, how she took a step back to learn to “speak her clients’ language,” and the lessons she has learned in her practice-building journey. Shirani explains how she uses her mission statement and email newsletter for a deeper purpose beyond the walls of her practice.

www.sellingthecouch.com/session153

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